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Avon Ladies see need for complete company makeover

By Phil Wahba NEW YORK | Fri Mar 16, 2012 1:42pm EDT NEW YORK (Reuters) – Avon Ladies are looking for a makeover. One of the biggest challenges facing the next chief executive of Avon Products Inc. will be to re-energize the iconic Avon Ladies, the company’s diminished and often demoralized army of U.S. sales [...]

Ad campaign shows smoking’s scary side

By Julie Steenhuysen CHICAGO | Thu Mar 15, 2012 2:38pm EDT CHICAGO (Reuters) – U.S. health officials launched a $54 million advertising campaign on Thursday depicting the health risks of smoking in gruesome detail, offering the latest salvo in the government’s campaign to deglamorize cigarette smoking. The 12-week advertising blitz, called “Tips From Former Smokers,” [...]

Viva La Brand Selected to Bring On-Demand Childcare Concept to Life

Cleveland, OH, March 15, 2012 –(PR.com)– Viva La Brand (www.vivalabrand.com), the brand strategy firm, has been selected by Sweet Kiddles TM Flexible Childcare Center to help launch the new, on-demand childcare alternative. Sweet Kiddles is opening in Strongsville, OH this spring. Offering flexible, drop-in childcare for parents on the go, Sweet Kiddles retained Viva La [...]

What you should know about Twitter’s data sales

By Mitch Lipka Thu Mar 1, 2012 12:56pm EST (REUTERS) – Twitter users are about to become major marketing fodder, as two research companies get set to release information to clients who will pay for the privilege of mining the data. Boulder, Colorado-based Gnip Inc and DataSift Inc, based in the U.K. and San Francisco, [...]

Wizzard Officially Launches Paid Subscription Service For Podcasters

PITTSBURGH–(BUSINESS WIRE)–Wizzard Media (NYSE Amex: WZE), the world’s leading podcast network, today announced the official launch of an integrated, Netflix-style subscription service for podcasts through Wizzard’s industry leading podcast publishing platform, libsyn.com. “With a record high of over 21 million unique audience members on the Wizzard Network in January and average weekly account growth of [...]